Why Packer's Pine Outperforms the Competition

Tired of buying costly soap that fails to live up to its claims? Then it’s time to turn to Packer’s Pine. 

As the original maker of pine tar soap, Packer's has stayed true to one mission since 1869: making high-quality products that actually perform.

What matters Dr. Squatch & similar competitors Packer’s Pine
Founded 2016 1869 – 150+ years trusted
Ownership Investor-backed corporation Family-owned & operated
Made in USA Some products imported 100% Made in USA
Real Pine Tar Trace amounts; fragrance substitutes Meaningful amounts of pine tar & pine oil
Performance Novelty scents that fade fast Soothes skin, relieves irritation, helps repel bugs
Marketing Celebrity collabs & pop-culture gimmicks No gimmicks—results first
Value Premium price for branding Affordable, performance-driven

No Gimmicks, Just Results

Some competitors, like Dr. Squatch, focus heavily on themed collaborations and entertainment-driven advertising. Star Wars, Minecraft, celebrity endorsements—these may be fun, but they don’t improve the quality of the soap. In reality, customers often pay a premium for branding, not for benefits.

Packer’s Pine takes the opposite approach. We put performance before hype, ensuring every ingredient serves a purpose. No vanity fragrances. No marketing fluff. Just authentic pine tar products that deliver results.

“…no soap, shampoo, or conditioner has made my skin, beard, or hair feel so clean, fresh, or natural. I've tried all the popular (bro) products, and it's absolutely amazing to me that a product created over 100 years ago is still by far the best I have tried.” —Matthew W., Verified Buyer

Authentic Pine Tar, Real Benefits

Many so-called "pine tar" soaps barely contain any real pine tar, instead filling them with artificial scents and harsh chemicals. The scent might be pleasant out of the box, but it quickly fades in the shower. So what are you actually paying for? Well, with Packer’s Pine, you don’t have to wonder. 

Our formula contains significant amounts of pine tar and pine oil, delivering the benefits you bought it for. Meaning, even if you get our body wash, rest assured, we aren’t substituting what matters with parabens and other additives. Whether you’re looking to soothe irritated skin or naturally repel bugs, Packer’s delivers.

“I use it exclusively. The smell, the medicinal properties, and the fact that my skin isn’t irritated by it keeps me coming back.” —Lance H., Verified Buyer

Performance Over Perfume

Fragrance alone doesn’t make a great soap. While competitors rely on novelty scents, Packer’s Pine focuses on ingredients that provide real benefits for your skin. When you buy our soap, you get a product that’s designed to work, not just smell good for a few minutes.

“Another brand that does a lot of marketing was tempting until I went to my local grocery store and smelled it. Fake fragrance and not what real pine tar soap smells like. Packer's pine is everything you want and need in a pine tar soap.” —Michael B., Verified Buyer

A Legacy of Trust

For over 150 years, Packer’s Pine has been made in the USA, developing a reputation built on trust, quality, and authenticity. As a family-owned and operated business, we value our time-tested brand. We don’t need gimmicks to stand out—our results speak for themselves.

If you’re tired of overpaying for soap that values marketing over performance, make the switch to Packer’s Pine. Our pine tar products are crafted with care, rooted in tradition, and proven to perform.


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